The Benefits of Professional Salon Hair Care Products…
Great looking hair that is really healthy and clean makes you feel better about yourself and makes you look healthier and cleaner to other people. Keeping your hair looking this way is important, and using good quality hair products such as shampoo and conditioner is vital. But… when it’s time to buy your hair care products, how do you know which are the best ones to use?
Comparing hair care products on cost alone, high street hair products may seem cheaper and a better buy, giving the impression of providing more value because of their low cost. Professional salon products on the other hand may seem expensive with a typical 300ml bottle priced around $20/GBP10, 5 times the price of the average high street hair products at an average cost of $4/GBP2.
On just this kind of price comparison alone, it appears that the cheap high street hair products are the winners as you are getting 5 times as much product for the same cost, or the same amount of product for 1/5 the price of the salon professional hair care products.
When you look more closely at the comparison between the effectiveness and the quality of high street hair products and salon hair products, does the comparison end up in the favour of cheap hair care products, or do the cheaper high street products turn out to be a false economy?
To see if cheaper high street hair products provide more value for money in both the short and long term when compared with professional salon hair care products, we made the decision to test them both to see how each of the hair products compare against one another in a quality test.
For our test we compared a 300ml bottle of professional salon shampoo and compared that with a 300ml bottle of your average cheap high street shampoo. To achieve the our required standard of cleaning, the professional salon shampoo needed just 10ml per application to achieve this standard, whereas the cheap high street shampoo needed 50ml per application to achieve the same standard of cleaning.
The high street hair shampoo, using a 50ml application, provides 6 applications per 300ml bottle (approximately). The professional shampoo, using a 10ml application, provides around 30 applications per 300ml. Hence the high street shampoo worked out at $0.64c/GBP0.32p whilst the professional shampoo came in at $0.66c/GBP0.33p.
Conclusion: although cheap hair care products initially seem a better deal and provide more value, in reality there is virtually no difference in price when it comes to the economics of professional salon hair care products. And? when you include the much higher quality, the greater effectiveness and visual results, and the deeper and more thorough cleansing and conditioning of salon hair care products, buying cheaper high street hair products in favour of salon hair products is a complete false economy.
Tags: Hairs
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