How Nike built a global empire with a Waffle Iron

Posted By Nancy Delllaow Allen Grey Leslie Knewll Richard Hill Joey Dunlop
Categoirzed Under: Clothings
Comments (0)
by Jim Knoles

Its hard to believe that a someone who just graduated from business school and who had no previous knowledge of engineering or design would later found the biggest sportswear company in the world. It started when Philip Knight from Portland Oregon made his first trip to Japan in the early sixties. One of the first things he noticed was the way the made sneakers and how much more advanced they were compared to the ones he wore back home.

Even though Philip was not an engineer he knew that this new technology from Japan could be a big hit with the many athletes and sportsmen whom he knew back in the states. A keen runner himself he was able to recognise the possibilities of these new shoes and decided to become an importer and ordered his first 200 pairs as soon as he got home.

This young graduate made money by selling his new Japanese Sneakers at athletics events. The shoes sold well but he still had to store them in his parents basement. However he still wasnt actually making any sneakers until his old track coach William Bowerman joined the company in 1964. Bowerman was a keen engineer and not just a runner and these skills would revolutionise the sportswear market.

It was William who came up with the name Nike for the company, saying that it had come to him in a dream late one night. It was also Bowerman who designed the companys first shoe. He did this with the slightly unusual method of pouring liquid rubber into the family waffle iron! He was proud of the way the sneakers had been developed, later deciding to call his first pair the Waffle sole.

It wasnt until the 1972 Olympics that Nike really started to get some recognition as many athletes at the games choose to wear the new Waffle sole that Bowerman had created. Many remarked that the sole fit the sole of their foot much better than existing shoes in the market.

The famous swoosh logo of Nike was actually developed by a part time design student on placement at the company. She was called Carolyn Davidson and only received around thirty dollars for her work at the time. The symbol has become one of the most recognisable brands in the world and is used on all Nike products.

One of the biggest leaps forward in the design of Sneakers was when Nike first introduced the Air sole. It was designed by a former NASA engineer and used pressurised gas to give the soles a never before seen spring. This air cushioning is still seen in the Nike Shox of today and is as popular as ever.

Nike have also proved adept at marketing in recruiting Michael Johnson in the late 80s to help promote the Sneakers. To further the marketing campaign they decided to make a pair of shoes just for him called the Air Jordans. They proved to be a real hit with kids and adults alike both on and off the court. They were also the number one Christmas present for kids in 1988.

Every time Michael wore the special sneakers on the court he was fined five thousand dollars by the NBA. Nike paid the fine for Michael and if anything it only made the brand even more famous. Air Jordans became the most sought after basketball shoes on the planet and number one Christmas present request with many children in the 80s.

It wasnt until the 90s that Nike become really unstoppable and became the No1 sports shoe manufacturer in the world. To celebrate this they introduced the Just do it slogan. And ever since Nike has been doing just that, and hopefully will for a long time to come!

About the Author:

Best Selection For Stylish Casual Wear

Posted By L. K. Reid
Categoirzed Under: Clothings
Comments (0)
by L. K. Reid

When it comes to casual wear for 2009, an Adidas Track Jacket is perfect for those who want to be hip.

Adidas provides track jackets in a wide variety of colors and styles that will suit everyones needs.

For casual wear or for even formal events, you will always look fantastic in an Adidas Track Jacket.

Running through Central Park or going out for lunch with a friend, youll look good in any situation.

Adidas is famous for making stylish track jackets for many years, always introducing new designs.

In the late 70’s, Adidas introduced the shiny polyester track jacket that quickly became popular after celeb’s such as Farah Fawcett and Bill Cosby were seen wearing it.

Today is a new day, and you dont want to be walking down the street looking like you just came from a time machine, so the company has created new styles to fit our modern world.

You will get great usage from their jackets as they are comfortable in just about any type of weather condition, from the hottest summer days to the cool breezes of winter.

Although they are sports jackets by nature, the updated designs are fashionable for everyday wear, something you wouldn’t expect from a sporting brand.

For example, the company has released a line called “Originals” that was designed in collaboration with leading fashion houses and prominent designers from all around the world.

If you find that you are not into the high end, fashionable track jacket style, Adidas still has their traditional line of sports wear too.

There are a number of styles that emulate different soccer teams in the world, by having the team colors or the logo on the jacket.

You can look your best as well as give your support to your favorite team.

As far as costs are concerned, these jackets are a great buy.

The prices range from $20 to over $100 depending on the colors and designs on the Adidas track jacket that caught your eye.

They can be purchased at major sports stores worldwide so no one should have a problem finding one.

As well, in our day of technology, you can also order one online.

If you are looking to make a great impression, separate yourself from everyone else, and be comfortable doing so, then I suggest you strongly consider getting you hands on a track jacket from Adidas.

Looking good and active may even give you motivation to exercise more.

About the Author:

Plus Size Swimwear

Posted By Jackie Silver
Categoirzed Under: Clothings
Comments (0)
by Jackie Silver

When you plan to go for a swim, ultimately you would like to go for something that is comfortable and should not be too tight that stops your blood circulation.

But it is not good to choose a very loose fit either because you may risk loosing it in the water. Professional swimmers normally opt for brand men’s swimwear.

Men’s swimwear, which covers all the top part of your body or just some slips or trunks. However, if you are going to do some hard swimming you must not really go for trunks as it may not be really comfortable.

Most of the swimwear stores do not permit exchange of swimwear, so it’s always better you choose a shop where exchanges are permitted. Some stores will accept the returns of swimwear if the tags and the original packaging are also returned along with it.

Practically any man can wear surfing shorts and look good, even if he is not out surfing. The long length of surfing shorts and the adjustable lace-up front make them ideal for most men. The only problem is that they do not allow a mans thighs to ever see the sun, so his thighs remain white, all through the summer.

Men of any age can wear swim trunks, from young boys to old men. Swim trunks are great because they usually have a lining so that they are very comfortable and less revealing. Many swim trunks have elastic or drawstring waists, so they are easy to put on and to adjust.

You want to find a swimsuit whose straps are wide enough, and you want to be fussy about the way the leg is styled. High cuts tend to be lengthening and slenderizing. If your upper legs are wide and your overall leg measurement is short, avoid at all costs those suits that come with extremely short shorts or skirts, since they will simply accentuate the problem.

The key to online shopping is to do you homework. You have to evaluate you body in a realistic manner and decide what your best assets are. There are tons of articles available about what style works best for you and what you should shy away from. You are standing in front of that mirror, all by yourself, so be honest and accept what you have to work with.

It is often hard to find plus size swimwear when you visit a regular department store. All you can find on the racks are the tiny bikinis that probably wouldnt fit around your leg.

The final benefit to online shopping is that you can think about the suit for a few days before having to make a decision. If you like the fit but are still on the fence, let it sit for a day or two and try it on again. Sometimes a day or two works wonders.

About the Author:

How to Look Good in Swimwear

Posted By Amanda Somrekli
Categoirzed Under: Clothings
Comments (0)
by Amanda Somrekli

It is form to fit, feels like a second skin. You dont have to worry anymore about the UV protection from washing or rubbing off. It is cool even worn wet on dry land. This way the child stays on with so much fun with SPF swimwear.

At No Zone the rating of sun protection and the percentage of UV blocked are listed so you can have a choice on the level of protection you require. You will notice that most sun protective fabrics are designed for the countrys blistering summers.

Women’s swim wears were initially introduced with the purpose of covering up certain essential body parts of those women who were daring enough to bathe publicly. Since then, there have been several changing styles and functions of the female bathing suit. It is indeed amazing to know that so much has been achieved in the swim wear with such scant material.

Beach Beautiful offer fitting advice to everyone and are always happy to help visitors of our online swimwear boutique find ladies swimwear to suit their figure.

But, swim wear went out of fashion after the fall of the Roman Empire when water sports were no longer encouraged and the prudish Europeans regarded the sea more as a source of physical therapy than recreation.

DKNY (Donna Karen New York) is the leading international fashion brand that was launched in 1984 in New York by Donna Karen. Donna Karen is an eminent fashion designer who has tremendous talent, distinctive vision and in-depth knowledge of designing and clothing. Top notch designs are the essence of DKNY apparel and accessories.

Fashion industry are always seeking new vogue and couture to be up to the standard and meeting the society needs. Fashion speaks a language about the person who wears it.

Fashion comes in almost everything like garments, swimwear, shoes, makeup, lingerie, accessories and many more. People are always concern on the attires that suits for an evening party dress hairstyles that will make them look gorgeous and etc.

Ensure the site/store where you are shopping has an easy return/exchange policy. Some stores refund all your money but many permit only exchanges. Often one finds stores that permit free trials within a certain number of specified days.

It has evolved from just one piece of swimsuit to various kind of swimwear like sexy bikinis, metallic bikinis, full figure and the material used to produce all these bathing suit has come to the extent of using diamonds. They come in a variety of pattern and colors that are undeniable.

About the Author:

Tops to give for Birthdays

Posted By Richard Warren
Categoirzed Under: Clothings
Comments (0)
by Richard Warren

We all have those special days in our lives that mean a great deal to us. One of these special days is the day you were born. You should enjoy your life to the fullest and with each New Year; it would be good to commemorate it in a unique way. The way people do this may vary depending on their personality and the funds available. The occasion may be quite extravagant, a simple dinner or lunch may also do just fine for some. Whichever way you decide to celebrate, the one thing that is similar in all of them is that gifts have to be present.

Birthday presents usually take different forms and shapes depending on the person to whom they are given to. People give gifts depending on how they know those celebrating their birthdays and therefore choose their presents with the knowledge that such and such a gift will touch the life of that person or not. There is one type of present gift item that you can choose to give to that close birthday boy or birthday girl and be sure to excite them and keep memories. This is a birthday t-shirt.

The selection of a birthday t-shirt is very easy depending on the way you know that person celebrating their birthday. You can choose to go for holiday t-shirts or just a tee that has a special message. T-shirts UK has a wide selection of birthday t-shirts imprinted with different birthday messages and the selection is yours to do. If the message on a particular t-shirt is not to your liking, you can customize a t-shirt by having it emblazoned with a message of your own choosing. You can even personalize it to the number of years the birthday person is reaching.

Birthday t-shirts are an excellent way of showing love and affection to someone that you love. If you know someone is planning on a holiday as part of their birthday celebration, the holiday t-shirts are the ones to go for. The best t-shirts to choose as a birthday present are ones that carry a special message, or have some humor that will brighten a person’s day and life. Funny messages lighten moments while at the same time enabling the wearer to flaunt their style as they celebrate their birthday.

There are birthday t-shirts for every stage in one′s life and definitely the tee that you will choose for a 20 year old is not the same you will give to a 40 year old. Choose them according to the way you know the birthday person and make it a memorable present.

About the Author: